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A Valuable Workshop For Those Who Are Serious About Getting Published

Five years ago, Arielle Eckstut and David Henry Sterry, co-authors of The Essential Guide to Getting Your Book Published, created an event that has drawn thousands of people into bookstores all over the country. It’s called Pitchapalooza, the American Idol for books (only without Simon) and it works like this: Anyone with an idea for a book has the chance to pitch it to a panel of judges. But they get only one minute. Eckstut an...d Sterry team up with two guest industry insiders and/or prominent local authors to form the judging panel. The Judges critique everything from idea to style to potential in the marketplace and much, much more. Authors come away with concrete advice on how to improve their pitch as well as a greater understanding of the ins and outs of the publishing industry. Whether potential authors pitch themselves, or simply listen to trained professionals critique each presentation, Pitchapaloozas are educational and entertaining for one and all. At the end of each Pitchapalooza, the judges come together to pick a winner. The winner receives a half hour consultation with Eckstut and Sterry. From Miami to Portland, from LA to NYC, and many stops along the way, Pitchapaloozas have consistently drawn standing-room-only crowds, press and blog coverage, and the kind of bookstore buzz reserved for celebrity authors.

Arielle Eckstut is an agent-at-large literary agent at the Levine Greenberg Literary Agency, one of New York City’s most respected and successful agencies. For 18 years, she has been helping hundreds of talented writers become published authors. Arielle is not only the author of seven books, but she is also a successful entrepreneur. She co-founded the iconic company, LittleMissMatched, and grew it from a tiny operation into a leading national brand which grossed over 30 million in retail sales last year, and now has stores from coast to coast, everywhere from Disneyland to Disney World to Fifth Avenue in New York City.

David Henry Sterry is the author of 12 books on a wide variety of subjects, from memoir, to YA novel, to sports, to anthology, to reference. His most recent book appeared on the cover of the Sunday New York Times Book Review. He is a regular contributor to the Huffington Post, and his work has appeared everywhere from the San Francisco Chronicle to the London Times. His first memoir has been optioned by Showtime and his recent anthology has been optioned by the co-creator of Friends. Before writing professionally, David was a comic and an actor, appearing in over 1500 commercials for such products as AT&T, McDonald's, and Chia Pets; and acted with everyone from Michael Caine to Zippy the Chimp to Will Smith. His one man show, based on his memoir, Chicken, was named the number one show in the United Kingdom for its entire run at the Edinburgh Theatre Festival, Fringe by The Independent.

Together, Arielle and David, have appeared everywhere from NPR’s Morning Edition to The New York Times to USA Today. They have taught writers about publishing everywhere from Stanford University, to the Miami Book Festival, to the granddaddy of American bookstores, Strand Books in New York City. Their book The Essential Guide to Getting Your Book Published is the go-to book on the subject, and contains all the information you'll ever need, taking you through the entire process of conceiving, writing, selling, marketing and promoting your book.

HOW TO GET PUBLISHED WORKSHOP

It is the greatest time in history to be a writer. The barrier to publishing has been torn down and now anyone can get published. But to get published successfully is a whole other matter. Eckstut and Sterry take you through the entire publishing process. This step-by-step, soup-to-nuts workshop will remove the smoke and mirrors from the murky world of publishing and give writers a compass and map to a successfully published book. Topics covered include:

• Choosing the right idea
• Creating a blockbuster title
• Crafting an attention-getting pitch
• Putting together a selling proposal/manuscript
• Finding the right agent/publisher
• Self-publishing effectively with ebooks, print-on-demand or traditional printing
• Developing sales, marketing and publicity savvy
• Producing a video book trailer and helping it go viral
• Building a following through social media

The cost for this work shop is $25.00 and includes a copy of The Essential Guide To Getting Your Book Published:

Space is limited so please register today by calling 908-735-8811

The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It . . . Successfully (Paperback)

By Arielle Eckstut, David Henry Sterry

$15.95

ISBN-13: 9780761160854
Availability: Usually Ships in 1-5 days
Published: Workman Publishing, 11/2010

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